Media Partner for Flexible Working Week

The media partner of Flexible Working Week is Independent Media News. As a lifestyle and consumer content provider, they provide radio, TV and online outlets with engaging and relevant content. This means that Flexible Working Week will be featured nationwide across the UK's media, hugely benefiting our partner brands. To find out more about being an official partner of Flexible Working Week please contact us. 

Previous Partners



​Some of the partners we've worked with in the past include brands such as Panasonic, Sonic Wall and Mr Site. With all of these, we've had coverage on flexible working, how to deal with a flexible schedule and how flexible working could improve your lifestyle.

​Each partnership resulted in a great number of listeners, covering radio stations from BBC to Smooth and Metro FM.

If you're interested in a partnership with Flexible Working Week, please contact us.  

Women and Money Radio Interview

To the right is an interview recorded with Sarah Pennells at Share Radio FM, with the founder of Flexible Working Week, Adam Cox, talking about flexible working, working from home and how flexible working is influencing the population.

This interview was broadcasted on February 2016 and it reached a large audience, aimed to discuss the benefits of working on your own schedule.

Benefits of Being a Flexible Working Week Partner

Flexible Working Week is the intellectual property of the Relations Group. Therefore Flexible Working Week can only be used for Marketing or PR purposes with the express written permission of the Relations Group. Official partners are able to use the awareness campaign for Marketing or PR purposes if we believe that the association is credible and the content will meet our mission of inspiring UK adults to request flexible working. If you'd like to be a partner, please complete the form on the contact page or click here. 
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The benefits of being an official partner are: 
  • Association with the only credible and established awareness campaign specifically about Flexible Working. 
  • Rights to use the Flexible Working Week logo on press releases, your website, advertising and even packaging. 
  • Authorisation to be called 'An Official Flexible Working Week Partner'. 
  • Full page of content on the Flexible Working Week website. 
  • UK-wide media coverage. 
  • UK-wide awareness of your brand.
  • Being positioned as the leading brand within your specific sector or region. 
  • Credibility gained through editorial endorsement, media coverage and associated with Flexible Working Week.
  • The ability to dispel myths or misconceptions related to your industry or sector. 
  • The ability to educate your target audience.
  • The ability to position any internal spokespeople as leading authoritative experts. 

Available Media Coverage

Radio Interviews and Features

Around Flexible Working Week, the media are interested in speaking to experts about all different topics on the subject of flexible working. If you have access to interesting and engaging spokespeople, then you could use the media interest in Flexible Working Week to communicate to a UK-wide audience in a credible and trusted way. ​
Video Content

Throughout Flexible Working Week, there is an appetite for video content. This could be flexible working tips, a discussion on how flexible working is more beneficial or a feature which includes B-roll footage of home offices Flexible working is a popular topic and there is a huge demand for video content especially during this week. Flexible Working Week is partnered with a video production company called TeleVisualise and all Flexible Working Week partners get exclusive rates. ​
Radio and Online Competitions

Throughout Flexible Working Week, there are many in the media that would be interested in content for Flexible Working Week but don't have the format to interview guests. They are often willing to talk about brands and messages on-air or online if there is a suitable prize to give away. Typical prizes for Flexible Working Week are technology gadgets or home office trinkets.
Online Coverage and Infographics

Online media are always on the look out for interesting content. During Flexible Working Week, there is a huge appetite for interesting and engaging content. Through our partners, we can produce rich media content such as infographics or online releases that will result in extensive media coverage. ​